American Red Cross – structure is to have Authorized Provider who gets assistance from the local chapters. The providers are individuals not the facility. The providers have the options to teach from the following programs: parent & child aquatics, learn to swim for all ages, (new program 2009 will be for 5 and under). The providers are also given the assistance with marketing. They also provide lifeguard training. Read more...
Starfish Aquatics Institute – structure is to have Authorized Training Centers who utilize the companies programs. The company offers trainings for lifeguard (Starguard) and Swim School Instructors. The company also has multiple programs such as Aqua Tech, Best Practices for Pool and Aquatic Facility Operators. Read more...
Swim America – structure is to have Program Directors be the owner of the Licensed Learn to swim program. The program was designed by swim coaches for swim coaches to feed into their swim teams. National office provides a onetime training for the Program Directors to gain a better understanding on how to marketing their program. Read more...
YMCA of the USA - Operates 2600 pools and has been teaching group lessons for 160 years. Each YMCA operates independently with assistance from 4 region offices. Each site has access to the many resources such as marketing tips, use of logos. It is not mandatory for the local sites to utilize the curriculum of the YMCA. Read more... United States Swim School Association – This is a company that has Swim Schools as their members. The company provides opportunities for learning and sharing for their members. Help maintain high ethical and standards in the aquatic (particularly the learn to swim) industry. They provide business development education for their members. To be a member the swim school must be a “for profit” business. Read more...
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