On Wednesday, June 13, 10 a.m. Mountain Time, USA Swimming will launch the premiere of “Off the Blocks,” a cutting-edge web series giving viewers exclusive access to U.S. National Team athletes as they prepare for the 2018 Phillips 66 National Championships.
The first episode will feature Olympic and World Champion Lilly King and the elite training group at Indiana Swim Team in Bloomington. Other elite swimmers featured are Olympic gold medalists Cody Miller and Blake Pieroni, and up-and-comer Ashley Neidigh.
USA Swimming has partnered with Boombox Group for this project. Boombox is a world-class production company that specializes in sports-driven digital content, with clients such as Red Bull, Under Armour and EA Sports.
Together, we’ve imagined an innovative concept that’s never been done in the world of swimming. Forget about your average YouTube swimming tutorials or traditional race coverage. This series goes above and beyond and will give the personalities shaping the sport the exposure they deserve.
Be sure to log on Wednesday, June 13, at 10 a.m. Mountain Time, right here on usaswimming.org.
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