COLORADO SPRINGS, CO— USA Swimming, the national governing body for the sport of swimming in the United States, today announced that the USA Swimming Board of Directors has selected NU Advisory Partners to lead the search for the organization’s next CEO.

NU Advisory Partners was founded in 2023 by Nada Usina, Libby Naumes Meredith Rosenberg, and Mar Hernandez. Specializing in sports and technology hires, they offer decades of experience at major search firms and a familiarity with the sport. As former Florida State Swim Team Captain and mentor to multiple swimmers, CEO Nada Usina is no stranger to swimming and adds a valuable perspective to the search process.  

“NU Advisory Partners brings a modern and professional approach to this critical process,” said USA Swimming Board Chair Chris Brearton. “The Board was compelled by their deep understanding of the nuanced requirements inherent to the sport of swimming and leading a National Governing Body.”

Following an extensive RFP process, the USA Swimming Board agreed that NU Advisory Partners demonstrated its capability to efficiently and comprehensively identify a diverse pool of candidates poised to lead USA Swimming. Their approach engages USA Swimming members and stakeholders through surveys and personal interviews, ensuring a collaborative alignment on the essential skills and experiences the next CEO should possess.

“We are honored to partner with the USA Swimming Board of Directors to select the next USA Swimming CEO,” said NU Advisory Partners CEO and Co-founder Nada Usina. “I am excited to combine my personal connection to the sport of swimming with our history placing sports executives to match USA Swimming with a leader who can further cement their dominant international standing.”

To coordinate with NU, the Board also established a nine-member CEO Search Task Force. The task force includes board members and representatives from critical USA Swimming stakeholder groups. The search for candidates will start immediately. For any inquiries related to the search, please reach out to usaswimming@nusearch.com.